In this webinar, Emily Primeaux, writing manager, will break down the substantive editing process into six manageable steps, providing real-world examples and hands-on exercises. We will look at the different levels of edit, discuss ways in which editors can communicate with their clients about their editing needs, and at the end, Emily will work through a substantive edit in real time.

This session challenges the myth of editorial perfectionism and promotes a more sustainable, compassionate approach. Editorial Manager Kaylin Brian will redefine what excellent editing really means—offering strategies for balancing quality with efficiency, setting clear priorities with clients, and steering conversations away from nitpicks toward meaningful impact. She’ll also explore how editors can extend themselves more grace and embrace the imperfect power of their work.

Dragonfly Editorial president Samantha Enslen has been following AI for the past couple of years and how it has grown within the B2B content industry. In this session, she will share a practical overview of AI tools that content marketers can use in their work. You’ll also leave ready to talk with customers and colleagues about how AI is affecting the worlds of copyediting, creativity, and communications.

In this webinar, Dave Nelsen, deputy editorial manager, will show you examples of wordy phrases that come up often in business-to-business writing. He’ll tell you how to cut them down and when to leave them alone.

Dragonfly Editorial is celebrating our anniversary by sharing the expertise we’ve gained over two decades. Join us for our first-ever conference that covers all things B2B content.