This fall, more than 50,000 people will gather in the Big Apple for the largest and most celebrated display of collective insanity marathon in the world.
The New York City Marathon is scheduled for November 2, 2014. Its title sponsor: Dragonfly client Tata Consultancy Services (TCS).
The sponsorship is a great fit. Although TCS’ business is IT and consulting services, the company is focused on fitness. TCS has started up a number of internal wellness initiatives in recent years, and employees regularly volunteer at and participate in local fitness events. (CEO Natarajan Chandrasekaran is a marathoner himself.)
The eight-year partnership with the New York Road Runners, the organizers of the marathon, means runners will be seeing a lot of the TCS name in races to come. We’re proud of our client for being the face of such an awe-inspiring event.
Got what it takes to run the TCS New York City Marathon? Race entry closes next week—secure your spot before it’s too late.