Using an MVP approach for prioritizing website content

Just read a fantastic article by Sparkbox on prioritizing content updates for a website relaunch. They suggest taking a minimum viable product (MVP) approach for planning a website launch. If you’ve ever found a launch endlessly delayed while you struggle to get each page “perfect,” the simple solution that Sparkbox suggests will seem like a godsend.

Like most brilliant ideas, once you hear it, it seems so obvious. And you can’t believe you never thought of it yourself.

Thanks for articulating what was somewhere in the back of our brains, Sparkbox!

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